Changes to our communication channels
We remain connected – new, old ways of connecting

In this era of rapid digital development, we have decided to realign our communication strategy. We are moving away from social media in favour of more direct and personal digital and analogue channels of communication. This decision is based on careful consideration:

• Quality over quantity: The effort required to deal with irrelevant or automated enquiries via these channels has become disproportionately high. We would rather invest our energy in more personal, relevant channels of communication.

• Data protection and security: Protecting your data is our top priority. Handling sensitive information is becoming increasingly complex, especially in the context of social media and artificial intelligence. As a smaller company, we want to act responsibly and avoid risks that we cannot control.

• Authorship of our images: We put a lot of creative effort into our image material, as it consists of real photos that are elaborately staged and not AI-generated material. Unfortunately, we are increasingly finding that our images are being copied on Instagram and Facebook and redistributed under other names. As a smaller company, we can only take limited action against this.

• Prioritising personal contact: We have noticed that direct communication – whether digital or analogue – is significantly more sustainable and binding. We would like to maintain this form of connection.

Our decision is not directed against social media per se – its potential is undisputed. However, we would like to consciously pursue other ways of connecting – more direct, more secure, more personal.

Let’s stay in touch – in a more personal way:

• Newsletter: Receive the latest information and offers directly in your email inbox. You can register here: Link: Link
• Postal mailings: We regularly send out high-quality catalogues, cards, special announcements and personal invitations. If you would like to receive these, please send us your postal address at: info@goldschmied-uhrmacher.ch.

Your satisfaction is our top priority. We would like to thank you from the bottom of our hearts for your trust and loyalty. We look forward to further strengthening our personal connection with you – directly.